Se. 2, Ep.9: Sarah Frizzell. Maker of Tacos, Doer of Things, Business Owner
/Sarah Frizzell is the co-founder and head honcho of The Lucky Taco, a highly acclaimed taco food truck business that was at the forefront of the modern food truck industry in New Zealand. Having learned from some of the most famous chefs in Mexico, alongside extensive research of the food truck industry in California, The Lucky Taco have developed their own taco flavours, Mexican horchata’s, chilli salts, sauces, pickles and taco meal kits. As well as doing private events and establishing amazing collaborations. The Lucky Taco has become one of the most loved and popular food brands around, sharing their experience and knowledge at many conferences and events and receiving a multitude of awards both locally and internationally for many years. Amongst many things we taco about the complexity of simplicity, behind the scenes reality of running a business, the emotional journey of navigating courage over comfort, the financial risks of scaling up too big and too fast, vital considerations with new business partnerships, the power of saying no and the importance of learning to enjoy the mundane.